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Category Archives: Advertising

How online advertising is changing

With the continued, exponential rise of the internet, many companies naturally assume that online is the place to advertise: presumably, the reach of your material would be enormous, as would your return. Perhaps this may have been the case once: a well placed advert with a catchy tagline could capture the minds of thousands as […]

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Do radio adverts need a weblink to be successful?

Radio is a highly effective medium for advertising your brand. An estimated 45.8 million people in the UK listen to the radio every week, making it one of the most popular tools for accessing information and entertainment in the country. What’s more, it’s far more cost-effective to produce adverts for radio than for television and […]

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Here Comes Summer!

You can almost hear the song echoing in your head. To save you any anguished wondering, it was written and performed by Jerry Keller way back in 1959. Are you preparing your business for the season when people’s attitudes and expectations are much changed from those dark winter days? If you own a retail business, […]

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Would you Marry your Website?

It’s a pretty strange question, but bear with us. It’ll all make sense soon enough! There are a few things to bear in mind when considering this question: 1. Are you in love? When you look at your site, does it make your heart jump for joy? Your website should be your pride and joy […]

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Use High Traffic Websites to Promote your Business

Once you’ve set up your new website, you’ll want to make sure that it gets seen by as many potential customers as possible. The wider your audience, the more conversions you’ll get – leading to more profits for you! Some of the busiest websites out there made their name by sharing high quality content with […]

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Advertising – Don’t Wait Until Business Dries Up

Many businesses make the mistake of only thinking about advertising when they go through quiet periods. It’s often the case that when things get slow, businesses panic and look for quick solutions, when in actual fact they should be marketing their business year-round. At Plan Web Design we believe that advertising should be built into […]

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Christmas is here, Retail Shopping gets Manic!

With the first Christmas weekend here in December 2014, only a few short weeks until we all hit the 25th of the month for that special Christmas day. But, who is a winner in the race for domination in the online off-line retail? At the end of 2014 firstly we have the manic and chaotic […]

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Leads, Opportunities, and Sale

How Good Web Design Can Be The Extra Salesperson Your Team Needs Ask any sales person what they more of, and they tell you “leads”. Leads become opportunities, opportunities become sales. But, with only a small fraction of leads being convertible to sales, “more leads” remains the battle cry (or lament) of sales people the […]

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A Common Mistake with Leaflet Campaigns

Many businesses appreciate that leaflet dropping is a successful and cost-effective way of marketing. With a dedicated workforce and some research you can create a powerful and wide-ranging campaign that targets your demographic. One of the most common mistakes of this method, however, is the omission of a website on the flyer, or worse yet […]

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What is the value of having a van for your business?

You might have considered buying a company van in the past, but aren’t sure whether or not to go ahead. Ultimately, if you think that you would use a van once a week or more, then it’s an investment well worth making, rather than leasing a van every time you need one. If you’re in […]

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